[Episode 38] Do You Really Know Your Numbers?

You’re working hard, wearing all the hats… but growth still feels slow.
Cash flow’s unpredictable. You’re unsure where your profits are coming from — or where they’re going.
Sound familiar?
You’re not alone. Many business owners I work with feel stuck at some point in their business journey. They’ve got the drive and the vision — but they’re missing one critical piece:
π Knowing their numbers.
And I don’t just mean your Profit & Loss report or your monthly bank balance. I’m talking about the kind of numbers that tell the real story of your business — the ones that can shift your focus, unlock momentum, and fuel sustainable growth.
The Hidden Numbers You Need to Know
Most people think “knowing your numbers” is a job for the accountant. But the truth is, if you’re running a business, it’s your job to understand what’s driving your success.
Here are a few powerful questions I challenge you to ask:
- Do you check your Profit & Loss report weekly?
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Do you know who your top 10 highest value clients are?
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What’s your client conversion rate — from enquiry to sale?
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What percentage of your clients generate 80% of your revenue? Or what % revenue do your top 10 clients generate?
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Are you spending most of your time on the clients that contribute the least?
π‘ Try this:
Take a look at your revenue for the past year (or even since the start of your business).
Now rank your clients from highest to lowest in terms of revenue contribution.
Then calculate what percentage of your total revenue came from your top clients.
The results are often surprising — and can completely shift where you put your time, energy, and focus.
Why It Matters
When you know your numbers, you stop making assumptions — and start making decisions. You gain clarity about what’s working, what needs adjusting, and where your next level of growth is hiding.
This kind of insight isn’t just about financials — it’s strategic. It helps you:
βοΈ Identify your most valuable clients
βοΈ Refine your marketing and sales process
βοΈ Review your pricing and packages
βοΈ Say no to what’s draining your business
βοΈ Grow with purpose — not just pressure
Let’s Turn Your Numbers into Growth
If this is resonating with you, I’d love to invite you to my next in-person Boost Your Business workshop:
ποΈ Date: Tuesday 10 June
π Location: The HUB - Building, 2 Brodie-Hall Dr, Bentley WA 6102
π Click here to learn register
We’ll walk through exactly how to uncover the numbers that matter — and how to use them to take action.
Because when you understand your business data, you don’t just work harder — you work smarter.
Warmly,
Fleur
Business Coach
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